bnode’s website

Rebranding, UX & UI redesign, creation of illustrations of bpostgroup’s website

Key responsabilities

List +60 existing pages and
+40 components

Content analysis & Sitemap creation

Design System Foundations set up
Variables & Components

UX & UI responsive interface
WCAG 2.1 AA Standards

Figma, Adobe Illustrator

Agile method with daily alignements between developers & UI,

Problems

  1. Extremely short timelines with constant delivery pressure

  2. Late and incomplete inputs for both design and content

  3. Outdated source material across teams

  4. High number of stakeholders with competing priorities

  5. Frequent scope changes impacting UX consistency

Actions

  • Set up a fast, structured UX workflow to keep momentum despite tight deadlines

  • Rebuilt and centralized content to eliminate inconsistencies and outdated inputs

  • Created clear UI patterns and components to speed up design and alignment

  • Acted as a bridge between stakeholders, aligning needs and priorities

  • Delivered iterative, testable designs to adapt quickly to late changes

Ideations

  1. Analysis content

Listing +60 existing pages and +40 components, prioritize them

Clearly highlighted which elements needed to be removed, which copy required updates, and which components had to be refreshed.

2. Sitemap creation

Setting clear status annotations for developers & copywriters

3. Design System Foundations

Set up of Variables & Components

4. Design & Integration

  • UX & UI responsive & accessible interfaces

  • Daily stand-ups & alignements between developers, designer & stakeholders

  • Provided design reviews and feedback to ensure accurate implementation, while adapting layouts when constrained by development limitations.

End result

Clear, intuitive user experience across all key flows

  1. Fully on-brand UI aligned with corporate guidelines

  2. Developer-reported UI bugs resolved and cleaned up

  3. All components updated and standardized

  4. Project delivered in just 3 months despite heavy constraints šŸš€

Next
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Bpost & AI Visuals